Frequently Asked Questions

SEO (Search Engine Optimization) is the process of improving your website’s visibility on search engines like Google to attract more organic traffic.

SEO helps your website rank higher in search results, bringing more relevant visitors who are actively looking for your products or services.

In digital marketing, SEO builds your online presence by increasing visibility, traffic, and credibility through optimized content and technical improvements.

An SEO specialist analyzes, optimizes, and tracks website performance to improve rankings, user experience, and conversions.

SEO matters because it’s a long-term, cost-effective way to attract your target audience, build trust, and grow your business by being found online.

It drives organic traffic, enhances brand credibility, supports conversions and revenue, and reduces dependency on paid ads.

SEO works by optimizing website content, structure, and backlinks to match what users and search engines value most.

SEO attracts potential customers by improving search rankings, leading to more website visits, inquiries, and sales.

CRO improves how well your website turns visitors into customers by enhancing design, messaging, and user flow.

CRO means analyzing user behavior and optimizing key pages to increase actions like sign-ups, purchases, or inquiries.

CRO involves understanding user behavior, testing layouts, headlines, and CTAs to find what drives the most engagement and conversions.

Analyze user behavior, run A/B tests, and optimize CTAs, design, and page speed to increase conversions.

CRO is important because it helps you get more results from your existing traffic — without spending extra on ads.